{"id":16180,"date":"2022-11-02T16:26:10","date_gmt":"2022-11-02T16:26:10","guid":{"rendered":"https:\/\/mgiambit.com\/blog\/?p=16180"},"modified":"2022-11-02T16:26:10","modified_gmt":"2022-11-02T16:26:10","slug":"ajuts-del-programa-modernitzacio-del-comerc-fons-tecnologic-bases-reguladores-next-generation-eu","status":"publish","type":"post","link":"https:\/\/mgiambit.com\/blog\/ajuts-del-programa-modernitzacio-del-comerc-fons-tecnologic-bases-reguladores-next-generation-eu\/","title":{"rendered":"Ajuts del Programa de modernitzaci\u00f3 del Comer\u00e7: Fons Tecnol\u00f2gic (Bases Reguladores) Next Generation EU."},"content":{"rendered":"

\"\"<\/h2>\n

<\/h2>\n

<\/h2>\n

Objectius<\/h2>\n

Promoure la incorporaci\u00f3 de noves tecnologies que permetin a les pimes del comer\u00e7 local, de forma individual o per mitj\u00e0 de les associacions del sector, donar resposta als nous h\u00e0bits de consum que impactin en la transformaci\u00f3 digital i sostenibilitat del propi establiment i en el seu model de negoci.<\/p>\n

<\/h2>\n

Beneficiaris i requisits<\/h2>\n

Els destinataris ser\u00e1n persones aut\u00f2nomes, petites i mitjanes empreses comercials titulars d\u2019un establiment de comer\u00e7 al detall i les entitats associatives de comer\u00e7 i associacions de mercats municipals sedentaris i no sedentaris. L\u2019activitat principal del negoci haur\u00e0 de correspondre a alguna de les activitats incloses als codis 45, 46 o 47 de la Classificaci\u00f3 Nacional d\u2019Activitats Econ\u00f2miques 2009 (CNAE-2009).<\/p>\n

Han de tenir com a m\u00ednim un establiment a peu de carrer a Catalunya. I els projectes a subvencionar s\u2019han de dur a terme a trav\u00e9s d\u2019empreses especialitzades del sector que puguin acreditar la seva experi\u00e8ncia.<\/p>\n

<\/h2>\n

Actuacions subvencionables<\/h2>\n

En l\u2019\u00e0mbit dels aut\u00f2nos i pimes es consideraran subvencionables els projectes seg\u00fcents:<\/p>\n

–Projectes de noves tecnologies enfocats a la millora de diferents \u00e0rees de l\u2019estrat\u00e8gia comercial en l\u00ednia i de comunicaci\u00f3, del model de negoci i de l\u2019experi\u00e8ncia de compra<\/em><\/strong>. Aquests projectes, en concret, han d\u2019incidir en objectius com: el coneixement i la fidelitzaci\u00f3 de la clientela, el foment de l\u2019omnicanalitat, la implementaci\u00f3 de solucions de ciberseguerat, el desenvolupament d\u2019apps m\u00f2bils, o la contractaci\u00f3 d\u2019assessorament tecnol\u00f2gic, entre d\u2019altres.<\/p>\n

–Accions vinculades a la transformaci\u00f3 del punt de venda<\/em>, <\/strong>que incideixin en: la digitalitzaci\u00f3 de la gesti\u00f3 del comer\u00e7; la transformaci\u00f3 digital del comer\u00e7 no sedentari; l\u2019aplicaci\u00f3 de noves tecnologies en el punt de venta, l\u2019adquisici\u00f3 de mobiliari tecnol\u00f2gic i eines tecnol\u00f2giques per a l\u2019establiment f\u00edsic; l\u2019adopci\u00f3 de solucions per a la interactivitat o la millora de l\u2019efici\u00e8ncia log\u00edstica, o sistemes per comptar visitants o monitoritzar-los en les diferents \u00e0rees de la botiga.<\/p>\n

–Accions vinculades a la sostenibilitat i a l\u2019economia circular<\/em>, <\/strong>enfocades a: la disminuci\u00f3 del consum d\u2019envasos i embalatge; l\u2019\u00fas de noves tecnologies per a disminuir els costos i l\u2019impacte mediambiental de la distribuci\u00f3 comercial, sobretot en referencia al\u2019\u00faltim quil\u00f2metre, i la instal\u00b7laci\u00f3 de sistemes digitalitzats de punts de recollida, o guixetes, dins dels establiments f\u00edsics en trama urbana consolidada.<\/p>\n

En l\u2019\u00e0mbit de les entitats i associacions de comer\u00e7, seran subvencionables actuacions que incideixin en: la millora de l\u2019atenci\u00f3 i relaci\u00f3 i coneixement de les persones consumidores i la seva fidelitzaci\u00f3 mitjan\u00e7ant l\u2019\u00fas de noves tecnologies i t\u00e8cniques d\u2019anal\u00edtica avan\u00e7ada.<\/p>\n

<\/h2>\n

Quantia<\/h2>\n

Ser\u00e0 una aportaci\u00f3 \u00fanica per persona benefici\u00e0ria de fins el 80% de les despeses subvencionables, amb un m\u00e0xim de 75.000 euros <\/strong>i una inversi\u00f3 m\u00ednima de 2.000 euros.<\/p>\n

Termini : <\/strong>la convocatoria del 2022 s\u2019activar\u00e0 a meitats de novembre i es mantindr\u00e0 oberta fins el 21 de desembre d\u2019aquest any.<\/p>\n

 <\/p>\n

Si necessiteu la nostra ajuda per obtenir m\u00e9s informaci\u00f3 o teniu qualsevol dubte al respecte, si us plau, poseu-vos en contacte amb nosaltres a trav\u00e9s del nostre correu electr\u00f2nic ambit@ambitassessor.com o b\u00e9 a les nostres oficines.<\/p>\n

Tags: aut\u00f2noms<\/a>, <\/span> comer\u00e7<\/a>, <\/span> comercio<\/a>, <\/span> digitalitzaci\u00f3<\/a>, <\/span> empreses<\/a>, <\/span> laboral<\/a>, <\/span> noves tecnologies<\/a>, <\/span> pimes<\/a>, <\/span> <\/span><\/div>","protected":false},"excerpt":{"rendered":"

Objectius Promoure la incorporaci\u00f3 de noves tecnologies que permetin a les pimes del comer\u00e7 local, de forma individual o per mitj\u00e0 de les associacions del sector, donar resposta als nous h\u00e0bits de consum que impactin en la transformaci\u00f3 digital i sostenibilitat del propi establiment i en el seu model de negoci. Beneficiaris i requisits Els […]<\/p>\n","protected":false},"author":22,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[11],"tags":[320,689,447,651,596,228,690,680],"class_list":["post-16180","post","type-post","status-publish","format-standard","hentry","category-laboral","tag-autonoms","tag-comerc","tag-comercio","tag-digitalitzacio","tag-empreses","tag-laboral","tag-noves-tecnologies","tag-pimes"],"yoast_head":"\nAjuts del Programa de modernitzaci\u00f3 del Comer\u00e7: Fons Tecnol\u00f2gic (Bases Reguladores) Next Generation EU. - Ambit Assessor<\/title>\n<meta name=\"description\" content=\"Ajuts del programa de modernitzaci\u00f3 del Comer\u00e7: Fons Tecnol\u00f2gic (Bases Reguladores) Next Generation EU. 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